That meant issues with green spill and no way for talent to see or interact with the visuals on set. The only problem? The studio was constructed with green screens rather than LEDs. The resulting virtual NASCAR set in Charlotte, NC gave the team the perfect opportunity to experiment with real-time technology. This ethos was evident in 2019, when FOX Sports became one of the first broadcasters to make significant inroads into game graphics after seeing Unreal Engine technology demonstrated at NAB. Back then, our mission statement was ‘same game, new attitude.’ That has been the underlying ethos at FOX Sports for almost 30 years: To not only show the game, but push the envelope of what a sports broadcast can be.” He’d ask ‘why don’t I know what the score is?’ and get broadcast graphics to help add it to the screen. “When the sports division started, it was run by a guy named David Hill and his approach was innovative,” Hartley explains. For Executive Vice President and Creative Director at FOX Sports, Gary Hartley, the move to the new facility is just another example of FOX’s innate ability to combine storytelling with unique visuals.
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